Dhanteras 2024 Shopping Guide: 9 Auspicious Items to Buy

Dhanteras is the festival of wealth and prosperity observed grandly throughout India. It is an auspicious occasion that is celebrated by purchasing gold, silver, copper, and brass items in large amounts. 

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Most Indians celebrate the day by purchasing gold and silver coins and praying to Lord Ganesha and Goddess Lakshmi. 

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Lord Ganesha is known as the remover of obstructions and bringer of good luck. On the other hand, Goddess Lakshmi is the goddess of wealth and fortune. Offering prayers to them is considered to bring success and good luck for new beginnings.

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This year, Dhanteras will be celebrated on 29th October 2024, and we’re here to help you with your Dhanteras shopping guide. The shubh muhurat timings for Dhanteras 2024 are from 07:01 PM to 08:52 PM.

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Auspicious Items To Buy On Dhanteras 2024

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1. Buy Dhanteras Gold Coins & Jewellery

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Gold coins are the most popular items on Dhanteras. According to Hindu beliefs, purchasing gold on Dhanteras is considered auspicious and is known to bring prosperity and financial success. 

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Buying gold on Dhanteras is customary in many Indian households. People purchase gold coins and gold jewellery and also make new investments in gold. 

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You can also avail attractive discounts on your gold purchases via the Jar App! Our gold-saving app allows you to invest in 24kt digital gold with simple and easy SIP options. 

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2. Lord Ganesha and Goddess Lakshmi's Idols

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Lord Ganesha and Maa Lakshmi are widely worshipped during the year-end festive season. These two Hindu deities are known to bring wealth, success, and good fortune. 

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On Diwali, people offer prayers to Maa Lakshmi and Lord Ganesha for blessing them with good luck and prosperity. 

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Purchasing Ganesha and Lakshmi idols is a very common practice on Dhanteras. People also purchase gold and silver coins with Lord Ganesha and Maa Lakshmi’s portraits on them.

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3. Brooms

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Yes, you read that right! Purchasing brooms on Dhanteras is also very common among Hindu devotees. 

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When you use the brooms purchased on Dhanteras to clean the house, it is considered to remove impurities and financial issues from your life.

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Maa Lakshmi is known to bring in all the good fortune and wealth while all the negativity is brushed out with the new broom.‍

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4. Utensils

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Buying new utensils on Dhanteras is an old tradition. Many purchase new utensils made of brass and copper, also considered precious metals. 

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However nowadays, it is very common to buy utensils made of stainless steel, ceramics, or clay. 

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When you buy new utensils, they need to be filled with dal or rice grains while you’re offering prayers to the gods. If your utensils are empty during the puja ceremony, it is considered bad luck.

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5. Gomti Chakra for Dhanteras 2024

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Gomti chakra is a rare type of sea snail found in the river Gomati. This shell is believed to be a bringer of success.

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It also protects the owner from an evil eye. Many suggest that purchasing 11 gomti chakras is the best way to attract wealth to your house. 

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The shape of the gomti chakra resembles the sudarshana chakra of Lord Vishnu and is seen as an epitome of luck and armour against evil.

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6. Electronics and Home Appliances

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In this digital age, most of our work is dependent on technology. So, buying new appliances and electronics on Dhanteras is said to bring success and prosperity.

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If you have been planning to upgrade your old laptop, smartphone, TV, or any other home appliance, Dhanteras 2024 is the best time to do so. 

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Apart from being auspicious, the festive season also comes with great sale offers on such items.

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7. The Conch Shell (Moti Shankh)

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Popularly known as Moti Shankh, the conch shell is a very auspicious item. It is widely used during religious rituals and ceremonies. 

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While conducting a religious ritual, priests blow into the shell which emits a loud ‘Om’ sound.

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According to Hindu mythology, the conch shell and Maa Lakshmi both appeared from the sea during the great Sagar Manthan. 

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8. Start New Ventures & Projects

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Lord Ganesha and Maa Lakshmi are said to rule the festive season of Dhanteras and Diwali. Together, the two powerful deities symbolize wealth and success. 

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If you have been putting off a project, Dhanteras 2024 is the best time to take the leap of faith. With the blessings of Ganesha and Lakshmi, you are bound to attract great luck. 

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You can choose to open your new shop, a new bank account, or start a new business. ‍

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9. Apparel, Furniture, Vehicles, or Real Estate

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As we’ve mentioned earlier, Dhanteras 2024 is the best time for new beginnings. Purchasing new items such as clothes, furniture, and real estate property is considered to be lucky during this occasion.

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Many Hindus believe in starting new projects and buying new things during shubh muhurat to attract positivity and good fortune. 

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It is believed that you gain two-fold returns from the new items purchased during this period.

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Things Not to Buy on Dhanteras 2024

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While we’ve briefed you regarding the auspicious things to buy on Dhanteras 2024, it is equally important to know about the things to NOT buy. 

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According to popular beliefs, there is a list of items that are considered to bring bad luck or have evil properties. The list includes the following items: 

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• Oil and ghee (purified butter)
• Scissors
• Knife
• Pins
• Plastic products
• Aluminium utensils
• Items made of iron
• Items in black colour

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That’s all folks! We’ve provided you with an extensive list of auspicious and inauspicious items. All you have to do is sort out your shopping list and add the items to your cart!

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Do not forget to avail special discounts and limited-time festive offers on the Jar App to make your festivities extra special!